There is an evolutionary process in the strength and conditioning field that when nourished provides growth, insight and direction. This “growth” not only comes in the physical form (bodybuilder phase, power lifting phase, functional training phase), but also from our mental and personality traits. Unfortunately, this is an area where most coaches fail. I’m not suggesting that we meet with Dr. Phil to iron out our issues, but what I am suggesting is that many of our attitudes need adjustment (including my own at times).