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It takes years of hard work to reach the pinnacle of a profession: a lifetime of commitment, hard work, long hours, failure, success, passion, perseverance and enough caffeine to kill a large farm animal. Overnight success only comes from the lottery; it’s not how the best coaches reach the top of their respective fields. Our society does not conform to these standards and instead revolves around convenience and the quick fix. This has created a separation in the strength and conditioning community.   You can’t steal home plate unless you round the bases first!

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I don’t speak Italian fluently but with the help of technology I can understand each and every line of The Godfather. Foreign language is unfortunately foreign to me. Different countries speak different languages’ that their respective “tribes” understand. Seth Godin in his book “Tribes” explains that a tribe is a group of people (large or small), who are connected to one anther by an idea, common interest, principal or leader. Strength and Conditioning Coaches, we are a tribe! Our themes, connections and leaders unite us in the strength game. However, one of our biggest problems is this: We don’t speak the same language! No Habla Strength and Conditioning! Travel to France, people speak French, travel to Spain, people speak Spanish, travel to any weight room in the country and coaches simply don’t speak the same language. I can’t tell you how many programs I’ve looked at where I had NO idea what the coach was asking for from his/her athletes. If this is confusing to us, how do you think the athletes feel?

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